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FUSION'S UNIVERSAL "INSULATION LAW"

"FUSION'S FIRST LAW OF INSULATION"

"If you use the insulation you have always used you will get the results you have always got"

What are those "results" we refer to:

  • Outrageous heating bills
  • Dampness
  • Draughty Rooms and Hallways
  • Uncomfortable Home and Work environment
  • Cough's, Sneezes, and Aches and Pains

Here at Fusion Insulation we are zealot like in our mission to spread the 'insulation' good word. If its any consolation we have lived in homes that were badly insulated or had ineffective insulation. We have also spent way too much on heating bills and we have suffered through draughty and damp accommodation. Then we found the way. It came to us like a revelation. It was SPRAY IN PLACE FOAM INSULATION. The highest performing seamless insulation on the market today. No other insulation can insulate your home and office like  

FUSION SPRAY IN PLACE FOAM INSULATION

can.
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The Ordinary Guy's Guide to "U" Values


Discover why "U" Values are only half the story for Truly Great Insulation.

If your insulation has a great U value on paper but in practice it doesn't seem to be doing its job , then you're about to discover that U values are only half the picture and why you need the double act of U values and Airtghtedness in your home, office or building for that truly "Bali" Beachouse feeling of warmth and dryness

Let's get the basics covered first; U values are a handy way to simplify what can be a fairly black art. "U" values are a measure of thermal resistance. In other words, a U value rating will give you some idea as to how 'difficult'  that insulation will  make it for heat or indeed cold passing through it, for a given depth of that insulation. To avoid freezing, in the winter you want to keep the heat in and in a baking summer you dont want your home or office becoming like an oven. The better the U value per inch or mm depth of insulation (the lower the figure) the better your home, office or building will retain its temperature. In the USA they use an R value system which is kinda like the reverse of U values, so the higher the R value the better the insulating abilities.

Simple so far? Well here's where the plot thickens. You see a U value is not a real world figure. Its measured in a laboratory and lots of people with pointy heads and lots of letters after their names, write whats know as  'protocols' or proceedural reports as to how they achieved these test results. Now you would be surprised to discover that a lot of insulation types achieved great U values from these laboratory tests, under strict laboratory conditions i.e. pretty much as near non real world conditions as you could imagine. We're not suggesting that these scientists have deliberately done a bad job. Hey, it must be very difficult in fact design just one test thats able to provide a 'universal' value system applicable to dozens and dozens of different types of insulations , but its you the end user that shells out for insulation that you thought would do the job, only to find out afterwards that in the real world, that insulation is not performing.

Let us give you an example. Its blowing a force 5 outside your home and the humidity in the air is 85%, and you have cavity walls and a standard, typical ventilated attic space . Would you want an insulation in your attic that couldnt handle air movement across it, or lost most of its of its U values if it got damp?  Would you want an insulation that sagged when it got damp and compressed down so it became ineffective as an insulation? Well the shocking news is that there are many insulation types out there that achieved excellent U values from lab tests, but cant repeat those results in the real world, of your attic, walls or floors.

What's needed is an insulation that tough, rugged, wont sag , compress, and yet retain its thermal resiistance properties over time. You need and insulation that forms an airthight seal , in situ, in your attic walls and flloors. You want an insulation that will shrug of water, rain, and moisture and will literally cold shoulder force 10 gales into touch. You want all this and a reassuring lifetime warranty. You want Fusion Spray In Place Insulation Foam becasue you never want to second guess the most important element of your enjoyment and satisfaction in your home, office or building.

"Comparing Apples with Apples"

But wait there's one more potential 'pothole' when it comes to comparing U values. There are some insulation brochures out there, that while not being misleading are perhaps a little economical with the facts e.g. Some brochures and literature quote a U value for say a 100mm insulation panel and it looks great.


You're about to place an order but then you read the small print at the bottom of the page (and we're talking 7 font small print here), and you notice that the U values quoted are in fact "typical as built U values" In other words they have calculated the plasterboard, the plaster, the insulation, the typical two course cavity block construction and the typical 20mm of external render that would be on that wall.

Hey why not include that cat sitting on the window cill as well?

So in practice their insulation seems to be performing spectacularly well , but not so well when you subtract the other materials they have thrown in. So the moral of the story is ,

"STUDY THE SMALL PRINT CAREFULLY"

Always compare like with like, Apples with Apples and Oranges with Oranges

Below are our REAL WORLD "U" values and these "U" values will be there in gales force winds, raginging storms or heatwaves. Our insulation is backed by a Lifetime Warranty after all

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Used in the harshest of marine applications, discover how your Basement Floors and Walls can benefit from the same insulation system specified by the world’s most luxurious yacht makers with Fusion's Basement Wall Insulation!

If you want your basement floors and walls to perform like supercharged thermal storage heaters, then the news you are about to discover here will rock your world. If you’ve dreamed that your basement could be the place where family and friends can go to hang out in blissful warmth and comforts then take heart, you will be the toast of your neighborhood. If you’ve worried about that your basement floors and walls would technically be too difficult to insulate property, your worries are over, there is an insulation that’s a snap to install and is so effective that many of the great yacht builders wouldn’t set to sea without it.

 

We’re not kidding, when we tell you that many of the world’s great yacht builders rely on Foam Insulation to literally keep their mega yachts afloat. Foam Insulation has some incredible properties that other insulation can only dream about. Take the fact that foam insulation is watertight, wont soak water or humidity. The ETAP Yacht company of Belgium discovered these marvelous properties years ago and have literally built their yachts around foam. The benefits of the foam insulation mean Etap Yachts are condensation free, a problem which is a headache for any yacht builder, when moored in damp misty moorings. The benefits don’t end there. Acoustic are also dramatically improved and Etap make one other not insignificant claim for their yachts. Oh yeah.

They are UNSINKABLE.

Now we think the captain of the Titanic would have loved to have had FUSION INSULATION FOAM on his ship.

 

As a test Etap yachts have had holes drilled in their hull’s and then deliberately flooded . They were then  sailed across the English Channel, and so successful was the crossing that the test pilot noted only a mild drop in performance. Without the protection of Foam Insulation that Etap would still be in ‘Davy Jones’s Locker’ . We could name numerous other Yacht Manufacturers that have discovered the wonderful benefits of foam for their yachts and we think that you should make that discovery.
Hey you basement isn’t entirely dissimilar to a yacht. Your basement has a ‘hull’, your floors and walls, and its submerged into the earth, which can occasionally flood and most of all wouldn’t you like your basement to have the warm snug atmosphere of a luxury yacht.

But there more huge and undiscovered potential locked away in your basement's concrete floors and block walls. Let’s back up a little and take a quick physics class. Don’t worry this class is easy. At Fusion we don’t do quantum physics. This class has to do with what’s know as THERMAL MASS or the ‘battery storage effect’ in layman’s terms.


In many modern homes that have timber floors, and timber stud superstructure they can suffer from an absence of critical thermal mass. In other words, switch off the heat and pretty quickly the heat will plummet. If the sun shines in the windows then the temperature can rocket to uncomfortable levels. It’s not that the house is badly insulated it’s just that the superstructure materials aren’t good at storing that heat and then releasing it slowly. So your home office or building can YOYO up and down quite dramatically.


What building materials have good ‘thermal mass’ properties . Well your basement concrete floor is one such area . Look at it this way 1m3 of concrete weights about 2.5 tonnes. Your average 200m2 basement  using a 100mm floor will have 50 tonne approx of concrete in its floors and this concrete as well as it being solid, strong and durable will also acts as a wonderful thermal store. In practical terms your home will heat up slowly and cool slowly so you wont get the YOYO effect we were telling you about earlier. With basement floors made of concrete your home can get that wonderful ‘storage heater’ effect where you rooms will stay warm long after your heating has been switched off.

However there is a catch, a fly in the ointment, a sting in the tail, if you will.

Unless you’re concrete floors are super insulated they wont perform like the thermal battery we were just describing. Instead they will act like ‘DEEP SPACE’ black holes sucking every drop of heat out of your house. Like a weasel on an unsuspecting rabbit, uninsulated concrete floors will attack all your efforts at heating and bleed the heat and cosy atmosphere out of your basement.

But what about the usual ‘panel and sheet type insulations’ Wont they keep my basement as warm and as snug as any yacht. We’d agree with if board type insulation didn't have to be jointed and butted together. It’s simply the nature of the beast.

Here’s the deal GAPS AND JOINTS destroy U values – Period

Sheet insulations don’t have cold-proof zippers to zip them together, and the last time we checked there was no adequate seal system to ensure continuity of U values along those joints. Sure your builder will do his best to tape over those joints, butt the sheets together, cut them as cleanly as possible, but the truth be known it’s a compromise, it’s a best of a bad lot solution.  Heat can be lost and U values destroyed.

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Fusion Closed Cell insulation foam is ;

basement floor insulation

 

 

basement insulation speach



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